Our experts turn questions into answers

Our experience with every mode of data collection maximizes the respondents you need for winning insights.

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From Polling, to Message Testing, to Ad Measurement... It's simple: Get the right people to answer the right questions and make sense of the answers. And with SMI, it's a cinch.

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The Self Made Difference

Our technology, team and partners create unique speed, quality, and affordability not found anywhere else in the market.